Hum · Fashion retail · e-commerce storefront
Hum: a storefront that holds up on mobile and on busy launch days
Client
Hum, a Vietnamese streetwear brand. Live now.
Context
A Vietnamese streetwear brand selling online through a hosted e-commerce platform, with sales concentrated around product launches.
Problem
Layouts shifted while pages loaded, and mobile checkout slowed down during peak traffic.
What we did
We built a new design system, removed the layout shifts, reworked the mobile checkout and built campaign and launch pages for peak traffic.
Deliverable
The storefront theme and design system in the client’s account, with launch-page templates and handover notes.
Results
Measurements are recorded in the handover report given to the client. Named with the client’s permission. Project figures stay under NDA.
- 01
Challenge
Layouts shifted while pages loaded, and mobile checkout slowed down at peak traffic around launches.
- 02
What we built
A new design system, layouts that no longer shift, a reworked mobile checkout, and campaign and launch pages built for peak traffic.
- 03
What you receive
The storefront theme and design system in your own platform account, launch-page templates and handover notes, with measurements in the handover report.
- Platform
- Hosted e-commerce platform, in the client’s account
- Measured
- Before and after, recorded in the handover report
- Started as
- Fix & Stabilize, then Custom Software
Project facts
Handed over on every project
- Source code lives in your repository from day one. Ownership transfers at acceptance.
- We agree in writing how we’ll know it’s done before work starts, and we check it together at each stage.
- A one-page weekly report every Friday.
- Documentation, a handover session and 90 days of free bug fixes on our work.
Where a project like this starts
Fix & Stabilize
Is your website or app slow, or does it crash on busy days? We’ll find out why in 1–2 weeks.
Questions
What is the Hum project?
Hum is a Vietnamese streetwear brand that sells online through a hosted e-commerce platform. Its sales concentrate around product launches. The store is live now.
What problem did Hum have?
Layouts shifted while pages loaded, and mobile checkout slowed down at peak traffic around launches.
What did Haikotek do?
We built a new design system, removed the layout shifts, reworked the mobile checkout and built campaign and launch pages for peak traffic.
Whose account holds the work?
The client's. The storefront theme and design system live in the client's own platform account, with launch-page templates and handover notes.
Do you publish results for this project?
Measurements are recorded in the handover report given to the client. We name the client with their permission. Project figures stay under NDA.
How would a fix like this start?
With a System Health Check, which takes 1–2 weeks and costs 12M VND excluding VAT. It is deducted from a Fix Package. The scope and the cost are in writing before your first payment.
Can I get something similar?
Book a free 30-minute call. You speak with our Founder or Solution Architect. We reply within one business day. If it is not worth building, we say so.
